Qatar Airways launched its direct flight to Danang with a series of events and promotional activities.The Accordingly, the airline sought Pioneer’s professional support to help establish a relationship and engage with relevant local stakeholders to pave the way and secure necessary paperwork and authorities’ facilitation for the campaign.
Danang: 19-21 December 2018
Leveraging our local expertise and connection, Pioneer arranged the following aspects:
- Approval, planning and execution for the inaugural flight and ceremonies at Danang International Airport – VIP terminal (working with Danang Tourism Board, Department of Culture, Sports and Tourism, Airports Corporation of Vietnam, the Vietnamese People’s Air Force, Danang Customs, etc.)
- Stakeholder invitation, planning and execution of ceremonies and gala dinner with attendance from high-profile government officials.
- Approval, planning and execution for Press conference and various media activities
- Media relations and facilitation of famtrip
- Resulted in smooth proceedings of all events, coorperation from authorities and government bodies, and 63 stories on the launch including a report in the national Prime-time VTV1 19h00 Bulletin News program.