Our Team

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Hoai Vo

Senior Communications Consultant


Hoai brings in years of expertise in corporate communications areas, developing publicity and direct marketing campaigns, as well as operational oversight of relationship management with a range of clientele, both development cooperation and corporate. A proven history of developing partnerships with and facilitating communications between government, industry leaders, trade associations and think tanks. 

Hoai has played key roles in account management, corporate social responsibilities, event marketing, internal communications, press relations, and stakeholder engagement. Her work experience in a broad range of sectors such as energy, international education, pharmacy, retail, tax, transport and particularly, international trade and customs, makes her a real asset to our firm.

Huong Le

Account Director


Graduated in Europe and majored in Marketing, Huong Le has a 10-year working experience in leading PR and Marketing Agencies in Vietnam. 
Taken up the role of leadership in a very early stage of her career, she is currently Pioneer’s Account Team Leader, overseeing our most high-profile accounts and clients. 

Her approach to PR and Marketing centralizes around creativity and strategic thinking. Huong Le has conceptualized and orchestrated many successful strategic communications campaigns for domestic as well as multi-national clients such as Bosch Home Appliances, Erickson, ICAEW, Italian Trade Commission, Vietnamobile, Hanoimilk, LG and Yamaha. 

Dam Son Lam

Media Relations Manager


Lam Dam brought to the Pioneer team a wealth of experience in Journalism and Communications. After graduating from the Academy of Journalism and Communication (AJC) with a B.A in Journalism in 2007,

Lâm worked for Lao Dong newspaper, as a correspondent for the News - Social and Labor - Employment section. 

After that, Son Lam joined An Vien Group (AVG), where he was in charge of press relations for An Vien Television (now renamed MobiTV). He is currently studying for a Master’s degree in Journalism with the AJC in Hanoi